The ad composer

Your winning ad dies the day you stop churning out variants.

raw2ads produces fast batches of variations from the footage you already have, ready to test today. No editor. No Premiere. No fake AI avatars.

Start creating Free 7-day trial. No credit card.
Minutesclips to finished ad
1 variableper clean test
100% yoursreal footage, not AI
Your clips · Summer campaign tagged by AI
Your clips 65 clips · 11 hook · 43 body · 11 cta
All Hook Body CTA ✦ 24
HOOK3.0s
Problem in the first 3 seconds
curiosity_hook
HOOK6.0s
Creator talks to camera
testimonial_hook
BODY5.0s
Product in use, outdoors
product_in_use
BODY4.4s
Close-up demo shot
product_demo
BODY4.0s
Before / after result
✦ AIproof
CTA2.0s
Offer, then swipe up
hard_cta
Variations queued 32 · batch in 4m 32s raw → ads
Raw clips you shot Hook × Body × CTA Single-variable tests Ads ready for Meta & TikTok
00:00 · The bottleneck

You don't have a creativity problem.
You have a throughput problem.

Creative moves CAC now, not targeting. So you need volume: fresh hooks, new angles, enough variations to feed every ad set before it fatigues. Then reality hits the edit bay. Cutting fifty new versions of a hook in Premiere or CapCut takes days, and by then the ad set has already fatigued. Hand it to an agency and it's thousands a month for a dozen videos, half of which never beat the control. The idea was never the problem. The production is.

~$4k
a month, for 12–15 agency videos where half never beat the control. You're paying for swings.

Brief → first cutdays
Rounds of revision3+
Winners you can scale1 of 2
00:02 · raw → ads, literally

Three raw videos in. Eighteen ads out.

The AI splits your long takes into tagged clips. You keep the best, compose the Hook × Body × CTA matrix, and export ads whose filenames your reports can read by themselves. Nothing generated. All footage you shot.

01 your folder
footage_FINAL_v23 items
VID_20260703_1148.mp4184 MB0:22
IMG_4021.MOV98 MB0:17
WhatsApp Video 2026-06-12.mp4310 MB0:48
3 videos · 1:27 of footage · 0 ads
02 the AI splits + tags
Summer campaigntagged by AI
HOOK
3.0s
6.0s
BODY
5.0s
4.4s
4.0s
discarded
CTA
2.0s
14 tagged clips · keep only the best
03 you compose, it renders
Export9:16 · subs ON
Sunscreen_v01_H-problem_B-beach_C-swipe_EN_9x16_0721.mp4
Sunscreen_v02_H-creator_B-closeup_C-swipe_EN_9x16_0721.mp4
Sunscreen_v03_H-problem_B-beforeafter_C-swipe_EN_9x16_0721.mp4
+ 15 more in the render queue…
18 ads exported · filenames your reports can read
00:04 · Why raw2ads is different

Everyone else generates a fake person. You already filmed the real one.

Most tools "solved" throughput by having AI generate the video: a synthetic avatar, stock B-roll, a fake creator holding your product. There's a catch your audience already feels.

The AI-generated way

Looks fine, until it doesn't.

The second an ad feels too polished, too perfect, too uncanny, it stops converting. And the moment the product needs a real close-up, the cracks show.

"Once the product needs real interaction or specific details, the cracks show fast." — real media buyer

×  Fast, but the audience can tell
The raw2ads way

Compose, don't fabricate.

You already shot the real thing: product clips, UGC, screen recordings, demos. raw2ads is the layer that turns that footage into ads, using a structure media buyers already trust.

Hook×Body×CTA
✓  Real footage in, a testing matrix out
00:12 · The workflow

Three steps. No timeline to learn.

UPLOAD

Bring the footage you already have

Product shots, UGC, screen recordings, demos. Tag them as Hook, Body or CTA, or let raw2ads do it for you.

COMPOSE

Build from a proven template

Start from a recipe, let AI fill the missing module, or paste a competitor ad that's winning and rebuild its structure with your clips. Then spin variations, one variable at a time.

EXPORT

Ship ready-to-run ads

Auto subtitles, one-click translation into new markets, and a clean set of variations ready to upload to Meta or TikTok.

00:20 · What's inside

A composer, not another generator.

Every feature does one job: turn footage you own into more tests, faster.

01Hook × Body × CTA composerBuild an ad by dragging clips, not by learning an editor. A week of variations in an afternoon.
026 proven ad recipesStart from a structure that already converts instead of a blank timeline. No more staring at an empty project.
03AI missing-module finderIt tells you which block your ad is missing and suggests it. Stop guessing what's dragging the ad down.
04Reverse-engineer a competitor adPaste an ad that's winning, get its Hook/Body/CTA skeleton, rebuild it with your footage. Analyze the creative structure and rebuild the framework.
05The Winner LoopStar the ad that converts, then generate variants changing one variable at a time. Scale your winner instead of watching it fatigue.
06Auto subtitles + translationShip the same winner into new markets overnight: AI translation, voice-over and captions in 100+ languages. One winner, every market.
00:28 · Where it comes from

Built inside an ad agency, for its own campaigns.

raw2ads didn't start as a demo. It's the composer an agency built to stop drowning in edit requests and start shipping variations at the speed testing actually needs. Now it's yours.

Hook A — "The 3am problem"CONTROL
Hook B — same body + CTAVARIANT
Hook C — same body + CTAVARIANT
CTA swap — same hook + bodyVARIANT
00:36 · Straight answers

The questions you're already asking.

Do I need to know how to edit?

No. If you can drag a clip into a lane, you can build the ad. The templates and AI do the assembly.

Will my ads look like generic AI slop?

They can't. They're built from your real footage, not a synthetic avatar or the same stock clips everyone else uses.

Is my footage safe?

Yes. Every project lives in your own private workspace. Your clips stay yours.

How fast, really?

Minutes from clips to a finished ad. A full batch of variations in the time one agency round of feedback used to take.

00:40 · Pricing

One plan. Founding price for the first 30.

Try everything free for 7 days. If it ships ads for you, keep it.

Founding · first 30 accounts
$19/month
Locked forever while you stay subscribed. $29/month once the founding seats are gone.
Annual: $190/year (2 months free)
  • Hook × Body × CTA composer + 6 proven recipes
  • AI clip tagging, missing-module finder, competitor-ad reverse engineering
  • Winner Loop: variations one variable at a time
  • Auto subtitles + one-click translation
  • Optional AI clip generation with your own provider account (BYOK)
Start creating
7-day free trial · no credit card · cancel anytime
00:44 · Your move

Turn your footage into ads. Free.

Start free for 7 days and build your first ads. Keep the footage you already have. raw2ads turns it into the variations you'd otherwise spend a week and a few thousand dollars to get.

No credit card Email magic link, no password No editor to hire
Appendix

Frequently asked.

What kind of footage works?
Anything you'd put in an ad: product shots, UGC clips, screen recordings, demos, B-roll. If it's on your phone or your drive, it works.
Is this an AI video generator?
No, and that's the point. raw2ads doesn't fabricate footage or actors. It composes ads from the real clips you upload. The AI helps you structure, fill gaps, subtitle and translate, not fake the visuals.
Can it really rebuild a competitor's ad?
It reads a winning ad's structure, its Hook, Body and CTA sequence, and lets you rebuild that skeleton with your own footage. You get the proven shape, not a copy.
What do I get on the free trial?
A 7-day free trial to build and export your first ads, no card required. You sign in with an email magic link, no password to remember.
How much does it cost after the trial?
The founding price is $19/month (or $190/year), locked forever for the first 30 accounts while they stay subscribed. Once the founding seats are gone: $29/month or $290/year. Cancel anytime.
Which platforms are the ads for?
Meta and TikTok first: vertical, subtitled, ready to upload. Language is not a limit: AI translation plus voice-overs and captions in 100+ languages, so the same ad can ship to any market. The interface itself comes in EN, IT, ES and PT.
Do I need a team?
No. raw2ads is built for the operator running ads without an editor on staff.

Your next winner is already sitting in your footage.

Stop letting the edit bay decide how fast you can test.

Start creating 7-day free trial · no card · no editor